Designer Collective Pop-Up Opens on Spring Street

Posted on: April 22nd, 2011 at 6:09 am by

Retail newcomer Volang at 147 Orchard Street moved on over to the west side just in time for Spring shopping. But don’t worry, boutique peeps, they’re not leaving the Lower East Side. The shop recently partnered with several local designers to establish the Designer Collective Pop-Up, a retail store which opened this past Monday at 198 Spring Street.

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Vernakular Photo Designs, Over the Moon Jewel, Corrente Collection, Umsteigen, Fair Leia, and Iwona Ludyga Design join Volang in this rather unique joint venture.  Unlike other pop-ups that have come and gone in the last couple of years, this seems more like a “real store,” and the type you would find in SoHo.  And were it not for the subtle “for rent” sign in the front window, the unmarked space could totally pass as permanent.

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Volang proprietors Maia Grigolia and Kristel Delevante organized this diverse group of independent designers, as well as the furnishing and merchandising the store. Apparel, jewelry, and accessories are all available under one roof in the heart of SoHo.  But the Designer Collective Pop-up Store will only reside here for two months, so mark your calendars appropriately.

Designer Collective Pop-Up Store, 198 Spring Street (between Thompson & Sullivan). Open seven days a week, 11am to 8pm.

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