East Village Startup Village Doorman Now Subscription Service

Posted on: May 31st, 2012 at 6:28 am by

Village Doorman launched its ambitious delivery service in September of last year, and hit the ground running. After all, most residents in the East Village and Lower East Side live in walk-up buildings without doormen. Missing packages and chasing them all the way to the West Side Highway is just a fact of life.

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Now six months after launch, Village Doorman scrapped its original pricing model and has instead opted for Netflix-style subscription pricing. $9.99 per month will get you three packages in that time period; $14.98 nets you unlimited deliveries. To promote the venture, new subscribers receive a free month trial period

More from the press release:

After a subscriber selects one of the 50+ locations across Manhattan, Queens, and Brooklyn, he or she uses that address along with their exclusive VillageDoorman ID on all online shipping instructions. When the package is delivered to that location, the subscriber is immediately notified by email and/or text message for pick up.

Each month, a subscriber can receive up to 3 deliveries per month at his or her location of choice for $9.99 monthly. More frequent shoppers can upgrade to a plan that allows for an unlimited number of package deliveries for just $4.99 more per month. “Doorman buildings are expensive,” added Niles. “Now you get the same thing at a fraction of the cost.”

And we just had to repeat this clip; it’s too good to avoid…

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