Behind the Mural: Lucky’s Famous Burgers Wants to Stay Put
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Photo: Lori Greenberg
The new murals at Lucky’s Famous Burgers are colorful and eye catching, but they also tell a bigger story.
We spoke with General Manager Miranda Carr, who explained, “The store was devastatingly hidden by scaffolding for a year and a half,” resulting in a lack of visibility which hurt the privately owned NYC-based business. Sadly, this is a common problem in this town. We know of too many businesses which had to close for this very same reason, including a bunch of favorite local shops on Orchard Street, which basically got screwed over by years-long construction of the Hotel Indigo (aka Orchard Hell Building).
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Photo: Lori Greenberg
Despite promoting the healthy aspect of Lucky’s food (the burgers do not have antibiotics or hormones), and creating a friendly atmosphere (there is a section of the store which features local children’s drawings), the business reluctantly decided to put up a sale listing recently.
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Photo: Lori Greenberg
Carr said that despite the setback, they love the neighborhood and want to stay. Once the scaffolding came down, Carr looked for ways to draw more attention to the space and increase traffic. She posted a sign in the store window asking for an artist to create something eye-catching. The resulting artwork on both the façade and indoors was created by local artist Brad Beatson.
Carr said that business has really picked up, adding, “I’m not giving up without a fight!”