Revisiting ‘Paul’s Boutique’ at Ludlow and Rivington, Circa 1980s

Posted on: June 19th, 2015 at 9:26 am by

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Ludlow and Rivington in late 1980s, Photo: Larry Morales

Here now, a couple photos of what LeRoy McCarthy would’ve called “Beastie Boys Square.” These images of Ludlow and Rivington Streets come courtesy of Boogie reader Larry Morales. Seen clearly in the background of both images is Lee’s Sportswear, the world famous apparel store that graced the cover of Paul’s Boutique in 1989.

It was a little over a year-and-a-half ago that one LeRoy McCarthy created international headlines with his bid to co-name a Lower East Side street corner “Beastie Boys Square.” The petition was a nightmare for Community Board 3 which totally bungled the application (i.e. full board initially denied a withdrawn application), and exposed possible corruption under Chair Gigi Li.

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Ludlow and Rivington in 1999, Photo: Larry Morales

The controversy lasted a few months before McCarthy threw in the towel. His final gesture to “Beastie Boys Square” was commissioning a mural of the trio by Danielle Mastrion outside Wolfnights. Its completion coincided with the 25th anniversary of the album’s release. A year later, the artwork remains unfettered.

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Beastie Boys mural by Danielle Mastrion, July 2014

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