Rumor: Soho House Acquires Comfort Inn at 136 Ludlow for $16M
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Soho House is making a huge splash on the Lower East Side. The high-end members only club muscled its way onto Ludlow Street, purchased the former Nieberg Funeral Home (#139), then made sure it wasn’t landmarked by the city. Current plans are to open the swanky spot – named Ludlow House – by the end of this month.
But Soho House apparently isn’t done with speculating on the block. Unconfirmed word on the street is that the country club is poised to scoop up the Comfort Inn across the street at 136 Ludlow. Our tipster, who asked to remain anonymous due to the sensitivity of the matter, noted that the deal to acquire the five-year-old lodge is signed. However, we don’t see any evidence just yet via public records.
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From what we understand, Soho House hopes to extend its brand to lodging, much like several of its other locations. As part of its complementary “Bedroom” offering. (The flagship Meatpacking outpost pairs the two.)
The Comfort Inn opened at 136 Ludlow exactly five years ago. It replaced the building that housed YU Laundromat, torn down back in 2007.
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September 2007, Photo: Google Maps