‘Soft Swerve’ is the Third Ice Cream Parlor to Open on Allen Street in the Last 7 Months
This image has been archived or removed.
The mid-section of Allen Street is the latest home for frozen treats. Indeed, an enclave of sorts has taken hold, with three dispensaries having planted a flag in the last seven months alone. All reside within a few blocks of each other.
Celsius came first – in March of this year – converting the corner store at Grand Street into a shaved ice cream concept. Over the summer, it was popular Chinatown dispensary 10Below. And now it’s Soft Swerve at 85B Allen Street. Just in time for winter.
As its pun-flavored name suggests, the ice cream shop specializes in soft serve, with adventurous flavors like green tea and black sesame.
Timetable to debut is within the next couple weeks. One of its employees told us that Soft Swerve should’ve opened already, but that the building’s “electricity system needed to be upgraded.” Apparently the machines were an energy suck…
85B Allen Street was previously home to a Chinese vitamins and supplements store.
This image has been archived or removed.
Recent Stories
Avril Lavigne Marks 20th Album Anniversary on Canal Street
Avril Lavigne returned to SoHo this week to mark the twentieth anniversary of her pop-punk debut, Let Go. The “Sk8er Boi” artist took to TikTok in celebratory gush, posting a quick hit of her standing in the intersection of Broadway and Canal Street. An ode to the album cover, twenty years older and not blurry, […]
Long-Stalled Grand Street Lot Reactivates
Despite ongoing troubles with his East Broadway project, local owner-developer Daniel Wise is now proceeding with a new development planned for Grand Street. No longer an overgrown jungle of weeds, the zombie parcel spanning 330-332 Grand is, as of a couple weeks ago, fully reanimated. The Department of Buildings issued permits for foundation work last […]
From the Rooftops: The Hell Square Aural Assault
Articles about ear-shattering noise levels, from parties to cruising cars, as well as the general lack of regard for the residents of Hell Square, are rote at this point. Almost a cliche. But to residents living in the bullseye, the aural assault remains a weekly nightmare. And this past Saturday night, by several accounts, upped […]
Pitt Pool Opens for Summer Season
New York City public pools officially opened yesterday. For the Lower East Side, that means the Pitt Pool (aka Hamilton Fish) is ready to go. The launch happened with great fanfare. Parks Commissioner Sue Donoghue joined Manhattan Borough President Mark Levine, Assembly Member Harvey Epstein, Senator Brian Kavanagh, Council Member Carlina Rivera, and local kids […]
At Belse, the New Vegan Brewery on the Bowery
Belse, the Texas-based vegan brewery and restaurant, is now in business on the Bowery. The Lone Star State transplant – officially, Belse Plant Cuisine – takes 11,000 square-feet at 265-267 Bowery, in what was previously the fleeting home of the Paulaner Brauhaus brewery. The renovated space features three sections – a restaurant, bar, and Garden […]
