Video Games

Graffiti in Augmented Reality via ARstreets

Posted October 26, 2010 at 10:33 am

Even in a virtual world, graffiti is a reality. Such is the case with the new geocentric graffiti-based app called ARstreets.  Using augmented reality, iPhoners can tag the shit out of any building or business in this virtual world. All activity then synchs up with your social media streams – Twitter, Foursquare, and Facebook.  Yes, […]

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Zynga Marketing Campaign Hits the Lower East Side

Posted August 25, 2010 at 12:22 pm

Social-gaming company Zynga has caused quite a stir in San Francisco over its recent street campaign for Mafia Wars. The SF City Attorney’s office is going after Zynga for ”illegal and actionable” advertising techniques, including fake $25,000 bills.  The same marketing is happening on the streets of the Lower East Side.


Coming Soon: Faile Arcade at 158 Allen Street

Last modified June 28, 2012 at 12:11 am

Serious gamers, take heed.  In about a month, the renowned Chinatown Fair Video Arcade will have more downtown competition.  That’s right, roughly a half-mile northeast on Allen Street, a new gaming spot is on the precipice of opening.

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8-Bit Evil Destroys Manhattan [Video]

Posted April 8, 2010 at 9:45 am

In general, people possess a strong craving for disaster movies, especially when New York City plays victim.  But what if, say, Manhattan was destroyed by 8-bit evil instead of tidal waves, real asteroids, or earthquakes.  This awesome video should enlighten us. Be careful out there.

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NBA 2K10 Ad Mural at 77 Delancey

Posted October 6, 2009 at 6:19 am

NBA 2K10 is really shelling out the big bucks for intrusive ad murals around downtown.  Chico’s longstanding “spay/neuter” artwork on Avenue A was the first victim, recently expunged in favor of promoting the video game.  Now, a similar one is in the works for the Colossal-owned facade of 77 Delancey. No more self-serving political cartoons!

Beatles Rock Band is Worthy

Posted September 10, 2009 at 10:57 am

This may not apply to the Lower East Side specifically, but eff it, it’s the friggin’ Beatles. After lucking out and scoring the last copy at a local Game Stop, we went straight home to test it out. Three hours later we claimed victory, but are now realizing that the surface has only been scratched. […]